Tag lines / Captions Ideas

We did an exercise in class where we were told to read our text in multiple voices to see if the tone was correct for the message we wanted to portray, and matched the wehi we were aiming for. My posters are in a more serious and confronting direction and in no way aiming for humor, so my captions all ended up being more serious in tone/cynical in nature and I found this excercise helped me pin down appropriate taglines to convey the appropriate wehi/feelings.

The tag line is really key in nailing the message and putting forth the Wehi of my posters. For this reason, I think it is important to make the tagline and body copy straightforward and clear, legible but also having impact and emotive language.

Tag Line / Sub Text / Body Copy considerations:

On keeping the flag for historical or sentimental reasons:

Still just a flag?

Still just a piece of cloth?

Just a flag, right?

On the flag change being a waste of money:

It's just 26 million.

What could 26 mil do?

How else could we spend 26 mil?


On there being bigger issues in society:

Different Flag, Same Problems (I liked the broad and simple direction of this one)

A flag wont mend a broken society.

A flag can't hide our problems.

Some things a flag can't hide. (Very fitting for my poster showing abuse that is being literally and metaphorically hidden under her hoodie)

Our flag isn't the issue/problem.

Is our flag the biggest concern? (This one is very effective because it sets the mood, implying that there are much bigger things we ought to be concerned about. It begs the question, what do you notice first in the image? The abuse, or the flag? Which is more important? I felt this worked very strong rhetorically.)

What should we be changing?

On the flag change as a distraction / Criticism about our PM:

Blind Patriotism

The Key is sabotage from within.

Patriotic Placebo / Panacea (The cynical implications of a flag change being used as a way to cure / remedy / hide other problems were fitting for my second poster.)